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19 November 2007 @ 09:28 pm
R.I.P. Mr. Whipple  
Actor Dick Wilson, who earned an enduring place in U.S. pop culture for his TV commercial role as Mr. Whipple, the nervous grocer who warned customers "Please, don't squeeze the Charmin" in toilet-paper ads, has died at age 91.

A statement released by Procter and Gamble says Wilson, who often snuck a squeeze himself in commercials he made over 20 years for the bathroom tissue brand, died at the Motion Picture and Television Hospital in Woodland Hills, Calif. He was 91. The brand manager for Charmin says Wilson "deserves much of the credit for Charmin's success." Wilson appeared in more than 500 commercials for Charmin from 1964 to 1985. Wilson's career lasted nearly 70 years. He had roles in radio, TV, movies and theater. His TV roles included Captain Gruber on "Hogan's Heroes."

70 year career. Wow.